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In order to do justice to these developments, the MSC will be renewed by means of a fundamental reform in autumn 2019 and will thus become the new Master’s programme in Marketing Management (MiMM). MasterMM. Humber’s Marketing Management graduate certificate program is a comprehensive program covering a wide range of topics relevant to today’s marketing professionals including digital marketing, branding, product development, advertising, distribution, sales, communications, planning, budgeting and strategy. Specific areas such as research, consumer behavior, and customer relationship management are also covered. I would recommend this course to others as I enjoyed the overall experience. The master also intends to develop the soft skills of managing the relationship with the client also through laboratory activities, with a particular emphasis on new technologies. Marketing management. Hone your team-building, management, research, strategy and marketing campaign leadership skills with a master’s program that can help you reach your goals. 21 14195 Berlin. The programme offers you a unique opportunity to explore your interest in marketing while gaining a thorough grounding in the core theories and concepts that are central to a career in management. Garystr. Management Master's Degree with Marketing Specialization Requirements. Master electives worth 18 EC each are offered during the spring semester; one of your three master electives can be chosen from another MSc programme. Homepage. Our MSc in Management with a specialism in Marketing is an intensive, one-year, master’s-level programme for graduates from a wide range of subject backgrounds. Popular Schools. These include Porter's five forces, analysis of strategic groups of competitors, value chain analysis and others.. School of Business and Economics Department of Management. - management of commercial channels; - management of the sales network and monitoring of strategic customers. This programme is for students … Within the MM profile, you will gain insights into specific marketing functions like branding and new product management, customer management, marketing communications, retailing, and for instance business-to-business marketing. Current students can find further information about the reform in the StudentWeb. It exposes you to the essential theory while challenging you build the agility, strategic thinking and the confidence to find effective solutions to complex, real-world marketing challenges. Accredited by the Chartered Institute of Marketing. The Master of Marketing Management (Advanced) (MMM Adv) program equips graduates and professionals from any discipline to become evidence-based decision makers, innovative problem solvers, responsible social citizens, and future leaders. In this position you’ll be responsible for market research, product development and promotions and may well have colleagues working under you. We will examine the process by which Marketing builds on a thorough understanding of buyer behavior to create value. This master’s also offers a rare opportunity to use ‘R Analytics’ software to develop your statistical analysis skills. Additionally, students with this degree may also be able to find a job in their field easier than others. Having successfully passed the evaluations and with the minimum attendance required, the student receives a diploma in Master in Marketing Management of INSA Business, Marketing & Communication School. You’ll develop the professional skills to work within a range of business situations, from large multinational corporations to smaller organisations, or within your own business. WHY CHOOSE NUS MSc IN MARKETING ANALYTICS AND INSIGHTS? Using a data-driven approach, this highly customizable program offers two Specialization Tracks so that you can easily tailor the marketing master program to help you achieve your career goals:. You manage international marketing and advertising campaigns, working with partners, colleagues and agencies around the world: With a Master’s degree in International Marketing you can take over marketing management in a global company. The listings below may include sponsored content but are popular choices among our users. Electives are grouped into three tracks: Brand and Product Management, Digital Marketing and Analytics, plus Individual Study. Marketing Management Practice. If you have industry experience along with your master’s degree, you may be ready for a marketing management role. Whether you choose the 12, 15 or 24-month version, you’ll explore both fields in detail, studying topics including social media, entrepreneurship and marketing analytics. The Master in Western Marketing looks for the students to finish with the capacities of understanding and applying marketing fundamentals and strategies in accordance with the company’s strategy. The will acquire the techniques to obtain information about the market situation and the different scenarios. A widely respected postgraduate qualification, our MSc Marketing Management is a powerful way to set yourself apart in an increasingly competitive job market. Management School, Faculty of Social Sciences. Marketing Management – Major of the Executive Master in Marketing . Contact. The CEMS Master's in International Management. The Esade MSc in Marketing Management prepares you to excel in this fast-changing environment. Email. Master's of Science in Marketing (MSc) Management & Analytics Programme MSc. Structure. This program is designed around core competencies you will need in developing a successful career in marketing; it covers 4 major areas: digital marketing, strategic management, marketing management and core business skills in 17 courses. Our course offers aspiring and developing managers the opportunity to gain valuable knowledge, skills and understanding of marketing management that can … x. Offered by University of Illinois at Urbana-Champaign. Marketing managers often have bachelor's or master's degrees in marketing management or a related field such as a degree in business administration with concentrations in marketing. Set yourself up for a career in international marketing. For example, by obtaining a master’s degree in marketing management, students will be taught how to not only exceed in a management position, but also how to quickly move up within their company. The MSc in Marketing comprises two profiles: Marketing Management (MM) and Marketing Analytics and Data Science (MADS). Study in a course with industry recognition: The Master of Management (Marketing) is an accredited program with the Australian Marketing Institute. On this full-time MSc in Marketing Management you’ll focus on digital marketing techniques and data interpretation to develop your strategic and tactical decision-making. The Strayer MS in Management, Marketing concentration can help you develop the latest marketing competencies and technological innovations in use in today’s business landscape. Related. Start Date: Mar 15, 2021 You will learn how to design and undertake marketing management planning, identify and improve your strategic marketing thinking, and develop a breadth of knowledge by exploring a number of key marketing areas, such as marketing management, consumer behaviour, marketing communication and marketing research. The program provides specialised knowledge and skills in the area of marketing, and meets the entry requirements for a PhD.

Management & Marketing - Master´s programs. Please note that certain electives may be very popular. I came here with no background in business or marketing. You will benefit not only from a broad training in the key marketing concepts but also from our strong focus on marketing management … If you want to kick-start a professional management career, our 12-month Master of Management degree provides an ideal springboard to achieve your goals. This masters degree will prepare you to pursue a career in marketing management within an international or domestic environment. The MSc Marketing Management program is targeted at junior professionals who are looking to launch their career in the highly competitive marketing sector. Marketing Management Learn key marketing strategies and tactics to help your company develop products that match customers' needs, create awareness and demand for those products, and drive sales. Leading reputation: Melbourne is ranked 26 th globally for Business & Management (QS World University Rankings by subject 2020). The MSc in Marketing Management improved my overall ability to work with people from different parts of the world and different cultures and provided me with new perspectives and insights. NTU Master's of Science in Marketing is encompassing the many-sided components such as strategic, analytical and technical skills needed. This MSc course combines two areas: digital marketing and channel management. Marketing management employs tools from economics and competitive strategy to analyze the industry context in which the firm operates. Marketing Management Practice; 2021 start. Learn more on our programme now! Our curriculum is designed with input from employers, industry experts, and scholars. The Major in Marketing Management is a professionally oriented programme that provides the knowledge and tools necessary to understand, manage and succeed in today’s complex competitive environment. In this course, you will learn how businesses create value for customers. The Marketing programme focuses on consumer insights and customer needs in order to provide products and services of value for the target market and target customer group that the company is serving. Management School, Faculty of Social Sciences. Get your professional management career off to a flying start with this one-year master's degree offering specialisations in either Marketing or Supply Chain Management. Marketing Management is a master’s program designed to equip its students with contemporary skills and knowledge specialized in the most important field of marketing management. B2C Marketing Management You'll learn theories combined with real-world applications and practical skills you can apply on the job right away. Address. Ideal for graduates from any discipline, this course gives you a comprehensive understanding of marketing theory and we'll teach you how to apply it in a business setting. You’ll spend your first semester in Sheffield and the second at Hong Kong Baptist University, gaining a critical understanding of essential marketing principles and a specialist knowledge of marketing … Telephone +49 30 838 522 79. Discover the top master’s degrees in marketing with the QS Business Masters Rankings: Marketing.. A new addition to this year’s suite of business masters rankings, marketing is a noteworthy subject for being particularly female-dominated compared to other business programs. Professor Dr. Thomas Mellewigt, Linda Hofsäss, Antonia Reif. 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